Published inTowards Data ScienceText Mining and Sentiment Analysis for Yelp Reviews of A Burger ChainText, such as social media posts and customer reviews, is a gold mine waiting to be discovered. We can turn this unstructured data into…Jan 3, 20212Jan 3, 20212
Published inThe StartupBrowsing or Purchasing: Real-Time Prediction of Online Shopper’s Purchasing Intention (Ⅰ）We can use classification algorithms in machine learning to find and keep the best customers.Nov 20, 2020Nov 20, 2020
Published inAnalytics VidhyaRFM Analysis for Customer Segmentation with Python (II)In my previous article, I showed how we can use Python to do RFM analysis step by step. In the following, I will analyze characteristics…Oct 29, 2020Oct 29, 2020
Published inAnalytics VidhyaRFM Analysis for Customer Segmentation with Python(I)Customers are heterogeneous and it is important for companies to know who they are and how valuable they are. RFM analysis is a great tool…Oct 24, 20201Oct 24, 20201
